? ?????? ??? online ??????? ?????????? ??? ??????????? ???? ?????? ???? ?????? ???????? ??????? ?? ????????? ??????. ?? ??? ????????????? ??? ??????????, ??? ???????????? ??????????? ??? ??? ?????????????? ??????????? ??? ???????????, ? ??????? ????? ???? ???????????????? ??????. ??? ??? ???????????? ????????? ??? ?????? ??? ??? ?????????? ??? ???????????? ?? ?????? ??? ??????, ????? ????????? ?? ?????????? ???? ?? ???????? ??? ??? ??? ????????? ??? ?????????? ?? ?????.
? ????????? ??? ? ???????: ???? ??? ???????? ??? ?????????
??? ?? 2021, ? ???????? ????????? ???? ????????? ???????????? ????????? ??? ??? ?????????? ??? online ????????????? ??????????, ?? ????? ??? ????????? ??? ??????? ??? ??? ???????????? ??? ????????? ??????????????. ??????? ?? ?? ??????? ????????, ?? ?????????????? ?????????? ?????????? ???????, ?????????? ??? ??????? ??????????? ??? ??????????.
“? ??????????? ??? ??????????? ??? ? ????????? ???? ???? ???????????? ???????? ???????? ??? ?????????? ??? ?????? ??? ????????? ??? ??????????? ?? ??????? ??????????.”
???????????? ??????????? ??? ? ??????????? ??? ?????????
???????????, ? ?????? ??? online ??????????? ?????????? ?? ????? ??????????. ??????, ? ?????????? ???? ???????? ?????????? ?? ??? ????????:
- ?????? ?????????????? (live betting): ? ??????????????? ??? ? ????? ????????? ?????????? ??? ??? ?????????? ????????.
- ???????? ?????????? ??? ???????? ?????????: ??????? ???? ???????? ?????????? ???????? ??? ??? ???????????? ??? ?????????.
- mobile-first ?????????: ???? ??? ?? 70% ??? ??????? ????????? smartphones ??? tablets ??? ??? ????????????? ???? ??????????????.
????? ?? ???????????? ????????? ???????????? ???? ???? UX/UI ???????? ??? ??? ???? ?????????????????? ??? ?????????? ?????????, ??????????? ??? ?????????? ??? ??? ????????????? ??? ????????? ??????????.
?????????? ??? ????????? ???? ??????? ????
??????? ???? ??????????? ?????????? ?????????? ? ???????????? ??? ???????, ? ????????? ?????????? ????????? ??? ? ????????? ??? ??????????. ??????????, ? ????? ??????????? ?????????? ????????? ?????????, ????? ???? ????? ??? ????????? ?????????? ??? ??? esports.
| ????????? | ???? ?????? (?? ??????????? €) | ?????? ?? ????? 2 ???? |
|---|---|---|
| Online ?????????? | 350 | 25% |
| Online ?????? | 420 | 30% |
| ???????? ????????? ??? esports | 150 | 45% |
? ??????? ??? ????????? ??? ?????? ??? ? ??????????
? ???????????? ???? ???? ??? online ??????? ?????????? ??????? ?????? ??? ??? ??????????????. ? ???????? ??????? ????????? ???? ???????? ??? ????????? ??? ??? ?????????? ??? ?????????? ??? ???????. ??? ??? ??????? ???? ?????????? ??????????, ?? ??????? ????????? ??? ???? ????? ????????? ??? ??????? ?????????, ???? ??? ??? ?????? ????????, ??? ???????? ??? ??? ???????? ??? ??????????.
?? ???? ?? ???????, ? ?????????? ??? ? ????????? ???????? ?????????? ???????. ??? ???? ?????? ??? ????? ?? ?????? ??? ?????? ??? ????????? ????????, ? ??????? “???????????? ??? ??????????” ????? ???????, ????? ??????????? ??? ???????? ?? ??????? ????????? ??? ???? ??????????? ??????. ???????? ?? ?????? ?????????? ????????, ???? ????? ??? ???????????? ??? ???? ?????????? ??????, ?????????????? ?? ???????????? ??? ??????????.
?????????? ??? ?? ?????? ??? ??????
?? ??? ??????? ??????? ??? ??????????? ??? ??? ????????????? ??? ???????????? ????????, ? ???????? ????? ??????? ?????????? ?????????? ?? ????????? ??? ??????? ??? ??????. ? ?????????? ?????????? ???? ??????????, ? ????????? ?????? ???????????? ??????????? ??? ? ???????? ??? ??????????? ????? ?? ?????????? ?? ??????.
?? ????????? ??? ?? ?????????? ?? ????????? ???? ????????, ??? ?????????? ??? ??? ???????? ??? ?????? ?? ????? ??????????? ??? ????????? ??? ???????? ??? ???????? ?????? ????. ??? ??????? ????, ? ??????? ?????????? curated links ??? ?????, ???? ?? ???????????? ??? ??????????, ????????? ???? ????????? ??? ???? ???????????? ??? ??????????.
??????????
? ?????? ??? online ??????? ?????????? ???? ?????? ????????? ?? ??? ??????? ????????????? ??????????, ???? ? ??????????, ? ????????? ??? ? ???????????? ???????? ??????????? ??? ?? ???????????? ?? ??????. ? ?????????? ??? ? ????????? ?? ??????????? ?? ?????? ??? ???? ??? ??? ???????????? ??? ??????????, ??? ? ?????????? ?? ??????? ????? ??????? ?????????. ??? ???????????? ??????????? ??????? ?? ?? ???????? ??? ??? ???????? ??? ????????? ? ??????, ???????? ?? ???????????? ??? ??????????, ???? ?????????????? ?????????? ??? ???????????? ????????.